A UK holiday company is celebrating a record-breaking year after it brought in 30,000 visitors for group tours, Destination UK can reveal.
Group UK - a division of The UK Holiday Group - says sales from the last year are up almost 40 per cent thanks to its widest ever range of tours.
Sales director Harold Burke said: "It has been a phenomenal year for our groups business for several reasons - we have arranged more tours to offer travel agents who organise group trips, and we have been able to run some attractive 'direct by coach' promotions with travel agencies such as Travelcare and Allen Sturges Travel which has also helped to boost their coaching business significantly.
"We have seen more passengers than ever before booking products such as Warner Breaks with us, and we have also had record numbers going to Ireland.
"Other holidays seeing soaraway success this summer have been our trips to Egypt and river cruises."
Group UK arranges tailor-made tours for clubs and organisations from all across the UK and also incoming from overseas to a worldwide list of destinations.
Sister brand Grand UK Hotels - which has 10 properties in scenic touring locations around the UK - helps it to offer packages for groups and trade partners.
Harold said: "The themed breaks at our hotels have been particularly popular this year, and our group business from coach operators and the trade is up by more than 18 per cent into Grand UK Hotels.
"The themes include the Welsh Experience at Glen Usk Hotel in Llandrindod Wells which features a performance by a male voice choir as one of the highlights."
Numbers for groups have also been also boosted by more bookings for conferences and special events for organisations with more than 500 members.