£20m boost for North West tourist boards
A £20m funding package has been unveiled for the North West which will boost marketing for the five area tourist boards.
The Northwest Regional Development Agency will plough £20.6m into the sub-regional tourist boards to promote interest in tourism during the difficult economic climate.
The funding has been allocated to Cumbria Tourism, the Lancashire and Blackpool Tourist Board, Marketing Manchester, the Mersey Partnership and Visit Chester and Cheshire and will be spent on development and promotion.
Destination UK is the leading magazine for promoting the UK's travel and tourism industry to travel trade professionals in Britain and abroad.
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